Category Archives for Work Blogs

Strictly work related posts !

Witnessing the life of Maharashtra Police martyrs from a different lens

On 26 November 2020, the Government of Maharashtra inaugurated the Maharashtra Police Martyrs’ Gallery at the Police Headquarters in Mumbai, on the 12th anniversary of 26/11 attacks. At Setu, while our team was present at the inauguration ceremony, it was … Continue reading

15. December 2020 by admin
Categories: Work Blogs |

Now playing, the anthem of kitchens across Maharashtra

It’s a well-known fact that since 1960, Suhana Ambari has been the leading spices brand in kitchens across Maharashtra. And in spite of its strong legacy and a well-established, extensive regional spread, the brand has never spoken about its leadership … Continue reading

18. May 2018 by admin
Categories: Work Blogs |

Crafting a reassuring brand promise in the era of RERA

Brand: With the core objective of not just building homes, but memorable lifestyles, Rachana forayed into creating developments at the most prime locations in Pune, 30 years back. Since then, these residential and commercial complexes have stood the test of … Continue reading

18. May 2018 by admin
Categories: Case Studies, Work Blogs |

Addressing the uncertainty of MOMs-to-be with care

Brand: The ONP group of hospitals are leaders for medical care in Western Maharashtra. Along with being pioneers of IVF and mother & child care in Pune, ONP is known for its expertise across India and the world. The brand … Continue reading

18. May 2018 by admin
Categories: Case Studies, Work Blogs |

Jaihind gives Pune a fashionable #SummerCooler!

With the mercury rising high, the people of Pune seem to have a big challenge lined up for the months of April and May – a really harsh summer. As people look for different ways to beat the heat, with … Continue reading

20. April 2016 by admin
Categories: Work Blogs |

Double the impact with ‘Double Seat’: AnandGram Bhandgaon

After the overwhelming response to Vastushodh’s GruhaChawal campaign in Pune, we extended the campaign to the rest of Maharashtra. To do this, we had a heavy-duty plan, with a strong emphasis on TVCs ready and rolled out on several popular … Continue reading

14. August 2015 by admin
Categories: Work Blogs | Tags: , , , , , , |

An extension of Vastushodh’s ‘Home Revolution’

For our client, Vastushodh, a renowned name in affordable housing, we had conceptualized the idea of a ‘GruhaChalwal’ or a ‘Home Revolution’. GruhaChalwal basically highlighted the problems that a common man typically faced while buying a home, and how Vastushodh … Continue reading

09. August 2015 by admin
Categories: Co-Curricular, Work Blogs |

Sale Wah Guru in the house!

If you’ve been observing hoardings around Pune (and Kolhapur) you’d have noticed these bright colourful ones with an eye-catching character. That, ladies and gentlemen, is Sale Wah Guru. And he’s here to introduce all of us to the fundas of … Continue reading

23. June 2015 by admin
Categories: Work Blogs | Tags: , , , |

Taking UrbanGram™ to Baramati

After making Vastushodh a well-known name in and around the city of Pune, it was a matter of great joy to take this trendsetter in affordable living to the city of Baramati. The launch of UrbanGram™ at Baramati meant the … Continue reading

23. January 2015 by admin
Categories: Work Blogs | Tags: , , |

Riding the digital wave!

On Social Media, constantly changing trends means you have to be quick on your feet. And we proved this yet again with an impromptu ‘Flash Contest’ we held for W­ādeshwar. It all started off very unpredictably. While monitoring the current … Continue reading

20. December 2014 by admin
Categories: Work Blogs | Tags: , , , |

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